Privacy Policy

Last updated: October 14, 2026

This Privacy Policy explains how the operator of this website ("we", "us", "our") collects, uses and shares information when you visit this website. By using this website you agree to the practices described below.

1. Who we are

We are an independent online publisher of consumer information about home improvement topics.

2. What this website does

This website publishes informational content about home improvement topics (such as bathrooms, windows, roofing and gutters). We do not provide home improvement services ourselves. When you click a button or link on this website, you may be forwarded to a third-party partner website (for example, a service that matches homeowners with local contractors). Those partners are independent companies with their own privacy policies, which govern any information you submit on their sites.

3. Information we collect

Information collected automatically: IP address, browser and device type, operating system, approximate location (state/region derived from your IP address), referring website, pages viewed, time spent on a page, and clicks on buttons and links.
Campaign information: identifiers passed in the page address by the advertising platform that sent you here (for example, campaign or ad identifiers).
Information you provide: this website does not ask you to enter your name, address, phone number or email. If you submit such information on a partner website, it is collected by that partner, not by us.

4. Cookies, pixels and similar technologies

We and our service providers use cookies, pixels and similar technologies to operate the website, measure visits and clicks, prevent fraud, and measure and improve the performance of our advertising. These include:

Advertising pixels such as the Meta (Facebook) Pixel and the NewsBreak Pixel, which tell the advertising platform that you visited a page or clicked a button. Meta and NewsBreak may combine this with other information they hold about you under their own privacy policies.
Click and visit tracking provided by our tracking software provider, used to count visits and attribute clicks to campaigns.
Basic analytics that record how long a page was viewed.

You can block or delete cookies in your browser settings, and you can control ad personalization in your Meta and NewsBreak account settings or at optout.aboutads.info. Blocking cookies may affect how the website works.

5. How we use information

to display the website and keep it secure;
to measure visits and clicks and attribute them to advertising campaigns;
to improve our content and our advertising;
to detect and prevent fraud and abuse;
to comply with legal obligations.

6. How we share information

We share information with service providers that help us run the website (hosting, content delivery, tracking and analytics), with advertising platforms through the pixels described above, and with partners when you click through to their websites (for example, the campaign identifiers in the link). We may also disclose information if required by law. Sharing of browsing data with advertising platforms may be considered "sharing" for cross-context behavioral advertising under some US state laws; see section 8.

7. Data retention

We keep automatically collected data only as long as needed for the purposes above, generally no longer than 24 months, unless a longer period is required by law.

8. Your privacy rights

US residents: depending on your state of residence (for example California, Virginia, Colorado, Connecticut or Texas), you may have the right to know what personal information we hold about you, to request deletion or correction, and to opt out of the sale or sharing of personal information and of targeted advertising. You can opt out of targeted advertising at any time through your browser settings, a Global Privacy Control signal, and the ad preference settings of the advertising platforms (for example, Facebook Ad Preferences). We will not discriminate against you for exercising your rights. We honor Global Privacy Control (GPC) signals where required by law.

Visitors from the EU/EEA/UK: you have the rights of access, rectification, erasure, restriction, data portability and objection, and the right to lodge a complaint with a supervisory authority. Our legal bases are our legitimate interests (operating and securing the website) and, where required, your consent (advertising cookies and pixels).

9. Children

This website is not directed to children under 16, and we do not knowingly collect information from children.

10. Third-party websites

This website contains links to websites operated by third parties. We are not responsible for their content or privacy practices. Please review their privacy policies before submitting any information.

11. Changes to this policy

We may update this Privacy Policy from time to time. The "Last updated" date above shows when it was last changed.